Not Your Typical Webinars. And Now Included With Membership.

We move fast. We dig deep. You leave with an action plan.

How to Conduct a More Effective Client/Prospect Business Analysis

Mar 22

In this 30 minute session, we’ll address how to conduct a more thorough analysis of a client’s business and situation – ultimately, arming the agency’s team with a strong base with which to work...

Past Advanced Webinars

Mar 29

Rapid Brainstorming: How to Create Bigger Client & Pitch Ideas More Quickly See More

Mar 22

How to Conduct a More Effective Client/Prospect Business Analysis See More

Mar 15

How to More Effectively Qualify Prospects See More

Feb 26

Build the Infrastructure & Process To Convert More New Business See More

Feb 13

Best of Mirren Conferences: Three Innovative Agency Models See More

Feb 04

30 Min Quick Hit: The Mirren Go/No-Go Pitch Decision Tool See More

Jan 23

Objection Handling in Sales Situations See More

Jan 14

Bring & Rewrite Your Capabilities See More

Jan 11

Audit & Benchmark Your Agency’s Pitch Effectiveness See More

Dec 14

30 Min Quick Hit: The Framework for Aggressive Organic Growth Plans See More

See These Topics & More In On-Demand Learning

More than 130 training items are included in the On-Demand Learning Library. Most of the topics above are covered, along with additional subjects that dive deeper into new business strategy.

Topic

Build Your Prospecting Program

Session

Proactive Prospecting: The Faster Way to Open Doors (1a/6)

Topic

Write Your New Business Plan

Session

Content Marketing: Why It Fails For Most Agencies (1/6)

Topic

Convert Competitive Reviews / RFPs

Session

Uncover Client Objectives: They Don’t Tell the Truth, It’s Your Job to Find it (1/8)

See All On-Demand Learning

Guided Group Training Programs

Now Included With Membership: Multi-Session Training Programs Delivered in a Video Conferencing Format.

Select the Topic Below to Learn More

Train Your Team
Video Conference Format
Interact with Mirren Instructor
Join Other Agencies
Take Action
Workbook

Here’s How It Works

Train Your Team

This is the same level of instruction previously reserved only for those who brought Mirren to their agency. Participate individually or with your entire team.

Here’s How It Works

Video Conference Format

Delivered over the web, you’ll see full HD video of the training instructor and materials. You can view the sessions via a mobile device, laptop, or laptop connected to a large TV / video projector.

Here’s How It Works

Interact with Mirren Instructor

To ensure you're able to apply the training to your unique situation, you'll be able to ask questions and interact with the Mirren instructor.

Here’s How It Works

Join Other Agencies

You'll join other agencies, which will allow you to learn more about how others are performing with their new business and how they're applying the training concepts.

Here’s How It Works

Take Action

To ensure your team pushes forward, your team will craft an action plan – custom to your agency. These are the critical next steps that will most impact your new business efforts.

Here’s How It Works

Workbook

In addition, you’ll have a custom training workbook for your team to follow along and complete custom exercises.

Past Guided Group Training Program

Feb 26

Build the Infrastructure & Process To Convert More New Business See More

Series Overview This multi-session webinar training program will guide your team on how to build the back-end infrastructure to make your new business run like a well-oiled machine. The series is designed to support those accountable for agency growth – those leading, managing or participating in key new business initiatives. Whether you are a new...

Series Overview

This multi-session webinar training program will guide your team on how to build the back-end infrastructure to make your new business run like a well-oiled machine.

The series is designed to support those accountable for agency growth – those leading, managing or participating in key new business initiatives. Whether you are a new business director or a team member actively engaged in new business, learn the systems and tools to bring order to the chaos. More effectively and efficiently convert your competitive review and proactive prospecting opportunities.

Throughout this series, we’ll cover key concepts that include:

Identify & Address Your Agency’s Most Critical New Business Challenges
More Effectively Align Your New Business Lead With Agency Objectives
Write a Performance-Based New Business Plan
Secure the Resources Necessary to Achieve Your Agency’s New Business Objectives
Codify, Train and Scale a More Efficient New Business Process

Your team will be put to work with a series of interactive exercises and brief homework assignments – all focused on driving growth in a methodical manner. In fact, the program concludes with a look at how to scale out your new systems agency-wide.

Who Should Attend?

This training program is designed for agency CEOs, Management teams, New Business teams, and those directly involved in preparing for competitive review/RFP engagements. Those involved in establishing strategic growth plans for their agency will also find the training to relevant and insightful.

All Sessions

Feb 26, 1:00 - 2:00pm ET - Identify & Address Your Agency’s Most Critical New Business Challenges

Mar 4, 1:00 - 2:30pm ET - More Effectively Align Your New Biz Leads With Agency Objectives

Mar 12, 1:00 - 2:30pm ET - Write a Performance-Based New Business Plan

Mar 19, 1:00 - 2:30pm ET - Secure the Resources Necessary to Achieve Your Agency’s New Business Objectives

Mar 26, 1:00 - 2:30pm ET - Codify, Train and Scale a More Efficient New Business Process

Note, if you register for one session, you are automatically enrolled in the entire series and can join remaining sessions if the series has already begun.

Training Materials

Within a few hours of each session, you will be provided with a link to access session handouts.

Mirren Membership includes access to all Mirren Webinars (Single Viewer or Conference Room) for no additional fee. You can learn more here, email Member Services, or call 866-508-0523.

	Member	Non-Member
This option provides one login and 1 digital handout for 1 participant each session. NOTE: If multiple team members from your office are interested in participating, please choose the Conference Room option below. Single Viewer	$0	$665
This is the recommended option for access by several participants, viewing from a conference room. A single login and digital handout is provided for the group each session. NOTE: If logins are needed across multiple offices, please select Multiple Locations, below. Conference Room	$0	$765
This option includes access for up to 4 locations or devices, providing a single login and digital handout per location each session. Multiple Locations	$365	$965

See These Topics & More In On-Demand Learning

More than 130 training items are included in the On-Demand Learning Library. Most of the topics above are covered, along with additional subjects that dive deeper into new business strategy.

Topic

Build Your Prospecting Program

Session

Proactive Prospecting: The Faster Way to Open Doors (1a/6)

Topic

Write Your New Business Plan

Session

Content Marketing: Why It Fails For Most Agencies (1/6)

Topic

Convert Competitive Reviews / RFPs

Session

Uncover Client Objectives: They Don’t Tell the Truth, It’s Your Job to Find it (1/8)

See All On-Demand Learning

Annual Conferences & Events

Check Out Our Upcoming Industry Conferences, All Focused on Driving Agency Growth

The only industry event dead focused on driving agency growth through business model and new business innovation. Learn from the rule breakers, the contrarians, the innovators that are reinventing new business. 400 agencies take in 50+ speakers in 30+ sessions over 2 jam-packed days.

See May 2018 Event

Limited to an exclusive group of only 130 participants, the Mirren CEO Summit addresses the most important issues as it relates to building an infrastructure for growth. With that goal, the Summit is broken into Four Pillars of Agency Growth: Model, Operations, Marketing, Leadership. Expect to be challenged. Expect to be inspired. Expect to leave with specific plans to drive your agency forward.

See November 2018 Event

Join Mirren’s Agency Strategy and Organic Growth specialists in NYC, Miami, Los Angeles or Toronto. Over the course of two workshops of a day & a half each, we address: Agency Strategy and Organic Growth. Our Account Management Boot Camp specializes in turning account teams into more effective client business partners. Ultimately, the goal is to train your key team members on how to become strong strategic leaders – while growing the business for the agency.

See January 2019 Event

See Industry Guest Speakers From Our Past Events

We feature a rare collection of the best minds in the agency business who have spoken at Mirren Live New York and the Mirren CEO Summit. All are focused on providing new insight into agency growth.

Mirren CEO Summit

Mondelēz International: Debra Giampoli

Includes Handout

Client-Side Insights: Lessons From an Agency Scout

Events & Classes

Not Your Typical Webinars. And Now Included With Membership.

How to Conduct a More Effective Client/Prospect Business Analysis

Past Advanced Webinars

See These Topics & More In On-Demand Learning

Build Your Prospecting Program

Proactive Prospecting: The Faster Way to Open Doors (1a/6)

Write Your New Business Plan

Content Marketing: Why It Fails For Most Agencies (1/6)

Convert Competitive Reviews / RFPs

Uncover Client Objectives: They Don’t Tell the Truth, It’s Your Job to Find it (1/8)

Guided Group Training Programs

Train Your Team

Video Conference Format

Interact with Mirren Instructor

Join Other Agencies

Take Action

Workbook

Past Guided Group Training Program

Series Overview

Who Should Attend?

All Sessions

Training Materials

See These Topics & More In On-Demand Learning

Build Your Prospecting Program

Proactive Prospecting: The Faster Way to Open Doors (1a/6)

Write Your New Business Plan

Content Marketing: Why It Fails For Most Agencies (1/6)

Convert Competitive Reviews / RFPs

Uncover Client Objectives: They Don’t Tell the Truth, It’s Your Job to Find it (1/8)

Annual Conferences & Events

See Industry Guest Speakers From Our Past Events

Mondelēz International: Debra Giampoli

Client-Side Insights: Lessons From an Agency Scout

Try Mirren Membership for No Fee

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4. Mirren Talent

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